Campaign · BTS · 2026
O2
Campaign and social content behind the scenes, made with Make Factory.
- Client
- O2 ↗
- Location
- France
- Role
- BTS & social content
- Year
- 2026
The question
For this project with Make Factory, O2 wanted authenticity.
What I did
The team trusted me and gave me carte blanche to work immersively in the background. By staying discreet I captured pure human moments between franchisees and teams. The social capsules I made together with Mylène.
Result
The behind the scenes went online in May 2026. The O2 spot itself won bronze at La Nuit des Rois.
Credits
- Agency
- Make Factory: Kevin Gompertz, Nicolas Gauthier
- Social capsules
- Mylène
- Film
- Toon Reunis