Campaign · BTS · 2026
OuiCare
Behind the scenes of a national TV campaign: real moments between franchisees and teams, with Make Factory.
- Client
- OuiCare
- Location
- France · Roubaix, Dunkerque
- Role
- BTS & social content
- Year
- 2026
The question
OuiCare's national TV campaign was made with Make Factory, a production agency in Paris. For OuiCare the goal was authenticity.
What I did
I had carte blanche to work discreetly and immersively, so real moments between franchisees and teams came on camera. The social capsules I made together with Mylène: nine interview videos for social networks, plus the behind the scenes.
Result
The capsules are on the social networks of O2, OuiCare and others. The campaign aired on TF1, M6 and France 2.
Credits
- Agency
- Make Factory: Kevin Gompertz, Nicolas Gauthier
- Social capsules
- Mylène
- Film
- Toon Reunis
